According to comscore report online video market is expanding tremendously with 13 percent gain in March 2008 compared to February 2008. No wonder Google is dominating this video market with 38 percent share of total videos viewed online.

During March 2008 US users viewed around 11.5 billion videos, out of which around 4.3 billion videos viewed on Google sites only.  Youtube accounted for 98 percent of these videos.

See the below chart for the total video distribution in March 2008.

These are the figures just from US video market. Youtube is now much popular outside the US in regions like UK and Asia.

Here are some other video marketing facts for March 2008:

1. 73.7 percent of the total U.S. Internet audience viewed online video.
2. 84.8 million viewers watched 4.3 billion videos on YouTube.com (50.4 videos per viewer).
3. 47.7 million viewers watched 400 million videos on MySpace.com (8.4 videos per viewer).
4. The average online video duration was 2.8 minutes.
5. The average online video viewer watched 235 minutes of video.

It’s been said that Google is concentrating more on getting some revenue from Youtube. Till now company didn’t think much about the profits from the video giant Youtube, but now it’s the perfect time for Google to start making some good profit from Youtube.